Sunday, October 21, 2012

Bar Hoppin’ in Boston

Hi everyone!

As I talked about a few weeks ago in my limo posting, I just had a birthday where I turned 21! I have always been one of those people who just goes a little crazy on the big birthdays such as having a huge sweet 16 so I thought I might as well do my 21st just as big. My birthday was on Thursday the 18th but since everyone works on Thursdays I decided to celebrate on a Saturday, when the nightlife that I have been craving to experience is in full swing. If you read my earlier post you will see how I started this trip, in a pink Cadillac Escalade limo and 20 of my closest friends.

The limo arrived at precisely 8PM and I was ready to hop in and take Boston by storm, but then the limo asked, where to birthday girl? If I wasn’t prepared I would not have had any idea how to answer this question but luckily I did some research. I currently am taking a social media marketing class and one of the earliest things that we learned was that the most influential form of marketing is word-of-mouth marketing. I took this into account and made a Facebook post to get feedback from my peers on where they like to go when hitting the Boston bar scene. I got feedback that if I wanted hangout type bars then I should check out Sissy K’s in the Faneuil Hall area or Lansdowne Pub in the Fenway Park area of Boston. If I wanted a more club type atmosphere I was directed to Tequila Rain and Royale. I figured that I would give each type of atmosphere a shot and see what I liked the best. Turns out that I liked both! I tried Sissy K’s and another bar right next to it however the bar that was not recommended was terrible! It was small and smelled of stale beer and body odor. It became even more clear to me how important these peer recommendations are to a company.

Although you might not be the time of readers that cares to hit the city bar and club scene, you can learn something from my experience. Before you go to someplace new you should ask around and see what your friends, family and acquaintances liked and didn’t like. The chance that you will like/not like a place is a lot more likely if it comes from a peer rather than merely doing a search on the internet. If you can take anything away from this posting let it be that your peers are your greatest tool and should be utilized to their full potential! Ask around because it could mean the difference between loving your new experience or hating it.

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